Vipps

Founded in 2015, Vipps is Norway’s largest online payment app, serving 4.2 million active users. It enables seamless, fast, and secure peer-to-peer, online, in-store, and bill payments.

Live site

Business area

B2B, B2C, Consulting, Digital commerce

Platform

Adobe Commerce

Region

Europe

Industry

Other

The foundation for success

Before partnering with Vaimo, Vipps had a Magento 1 module operating in the Norwegian market. However, its development, maintenance, and support were handled by multiple third-party system integrators. As a result, while a payment method was available, Vipps had no direct control over its quality or user journey.

Recognizing the need to deliver exceptional customer experiences, Vipps sought a long-term solution. The company began searching for a platform-specific partner to develop its Magento 2 payment module—one with the experience, scale, and resources to support Vipps’ international growth and expansion plans.

The solution

Frictionless payments

Vaimo developed a Magento 2 payment module for Vipps, enabling seamless checkout experiences. Customers can use Vipps at checkout, take advantage of express checkout from specific product or category pages, and complete payments within the app with a single tap—all while using the same login credentials across sites for a frictionless experience.

Beyond speed and convenience, the module was designed to be stable and reliable. Vaimo has installed and configured Vipps to work on all Magento versions from 2.1 onward. Through advanced testing procedures, Vaimo ensures the module functions seamlessly across all Magento releases, allowing the team to quickly address any potential issues.

The result is a cutting-edge payment module capable of serving over 3 million active users in Norway.

A strategic partnership

Now that the module is live, Vaimo serves as the first line of support for Vipps—assisting both Vipps directly and other system integrators using the technology. Beyond development, Vaimo continues to work with Vipps strategically.

Features implemented

Peer-to-peer payments and requests
Pay bills
Payment via thumbprint
No bank or personal details needed
Vipps login credentials can be used across sites
Settle expenses in a group
Make payments online or in store
Express checkout functionality
100% brand recognition in Norway
Vipps for under-15-year olds
Compatibility with Alipay

Global expansion

Following its mergers with BankAxept and BankID, Vipps plans to introduce new services like ‘Login with Vipps’ and in-store QR code payments. Additionally, the BankAxept division of Vipps has partnered with Alipay, the world’s largest mobile payment platform. This collaboration allows Chinese visitors in Norway to use their familiar Alipay app, reducing payment friction and boosting conversions through the underlying BankAxept system—another milestone in Vipps’ mission to transform the payments industry.

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