Ecommerce benefits of extended reality
In the changing world of ecommerce, businesses are always looking for innovative solutions to stay ahead of the curve. One technology making waves in the industry …
Low friction authentication: Balancing user experience and ecommerce security
Today’s online shoppers demand swift, tailored experiences that flow effortlessly across all platforms they engage with. Low Friction Authentication is crucial in delivering this seamless journey. …
Great experiences are not created, they are crafted – Highlights from MarTech Nordic 2023
In the face of an economic slowdown, the world of martech (marketing technology) is set to defy the odds and continue its growth. This growth is …
4 ways to use reverse image search and machine learning in ecommerce
The world of ecommerce is constantly evolving, and the technology behind it is too. Understanding new and existing technologies and how they can help your business …
Get a ticket for Webwinkel Vakdagen 2024
Vaimo entered the Benelux Market early 2017 to deliver B2B and B2C commerce solutions to this fast growing market. We since then taken part in a …
From fragmented to unified: How a CDP transforms your Customer Journey Analytics
What is Customer Journey Analytics? Customer Journey Analytics is more than just a buzzword; it’s the GPS for your customer’s interactions with your brand. Imagine having …
Buy Now Pay Later for business: weighing the pros and cons
Today, to be successful in ecommerce means to provide a unique and seamless shopping experience for your customers. Flexible payment options and financial solutions are an …
Business benefits of PIM
Businesses are placing greater emphasis on product information. Digital channels have ushered in an era where customers can access product details that are richer, more comprehensive, …
Understanding and leveraging a Customer Data Platform (CDP)
In the modern business landscape, data, specifically customer data, has become a pivotal asset. When effectively utilized, it can rapidly propel a company’s growth trajectory. However, …
Adobe Commerce (Magento): Navigating version updates and implementing best practices
Adobe Commerce, formerly known as Magento, undergoes regular updates to improve its performance and security and occasionally introduce new features. These updates apply to both Adobe …
5 steps to creating a digital strategy roadmap
In an increasingly digital world, having a clear and comprehensive digital strategy is vital for your business’s growth and success. A well-thought-out plan will enable you …
6 ways to optimize your cart page and improve your customer journey
The cart page of any website is critical to the conversion process. It is the final step in the customer journey and transitions your visitors from …
