Black Friday 2019—Another Record-Breaking Year
Each year, Black Friday represents a huge date in the diaries of merchants the world over. And from a global perspective, 2019 was another stellar year.
8 Marketing Metrics your Business Should be Measuring
Marketing metrics can often appear intimidating and confusing, which often leaves businesses wary of how—and if—they should use them. But metrics are essential to understanding your …
New inRiver Report: B2B & Product Information
Our partner, inRiver, has released a new research report on the role of product information management in B2B commerce. Thanks to increased competition and changing buyer …
Why Customer Obsession is the Key to Commerce Success
Rapidly evolving customer expectations are setting new baselines for merchants, one digital experience at a time. This has been fuelled by the blurring of the physical …
Introducing Head of Sales, North & South America: Christian Dreisbach
Welcome to another edition of Vaimo Introducing where we’ll be catching up with Christian Dreisbach from Vaimo’s US office. Listen in to hear what Christian had …
Ecommerce Personalisation: Benefits & Strategies
Whether you’re in B2C, B2B, manufacturing, wholesale or retail, there’s one thing that all businesses have in common—satisfying its customers. Due to advances in technology and …
Building your Optimisation Technology Stack
When starting out on a program to optimise conversion rates (CRO) or—more broadly—the customer experience (CXO), you will inevitability run into some challenges around the technology …
Transforming Customer Experiences with Ecommerce Site Search
If there’s one thing that modern-day shoppers have in common, then it’s that they want what they want when they want it. Rapid advances in technology …
Guide to Facebook Pixel Tracking & Advertising Features
With the enormous user base on Facebook (1.59 billion daily active users on average for June 2019), tapping into and using the platform for ad purposes …
Vaimo Named Leading B2B Service Provider
We’re very pleased to announce that Vaimo has been named as one of the leading B2B firms in Estonia, as announced by Clutch.co.
Introducing Infrastructure Engineer: Margus Heinmaa
Welcome to another edition of Vaimo Introducing where we’ll be catching up with Margus who’s based in our Technology Services Team in Tallinn. Listen in to …
5 Ways to Treat (and Not Trick) Customers This Halloween
The Holiday season is well and truly upon us. And whilst it can be tempting to think ahead to Black Friday and Christmas, research suggests that …
