Explore our digital solutions for the automotive industry

At Vaimo, we help automotive businesses accelerate digital transformation and create seamless customer experiences. Whether you require digital commerce strategy, automotive ecommerce solutions, content management, product information management or customer experience optimization, we’ve got you covered.

We help you with your automotive digital transformation – discover our solutions here:

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Automotive ecommerce solutions

The traditional dealer-based sales model no longer meets modern consumer expectations. Today’s customers want personalized, digital-first experiences when shopping for vehicles, spare parts, and accessories.

We help businesses shift from traditional sales models to seamless omnichannel and D2C strategies, giving them greater control over customer journeys and brand engagement. Our automotive ecommerce solutions simplify product management and ensure you have the right tools to leverage customer data across all channels. We also specialize in B2B ecommerce, providing cutting-edge digital platforms for selling spare parts and other automotive products online

Digital commerce with Vaimo »

Inside view of a car

Case: Jaguar’s innovative car pre-order experience

Challenge:

Building a seamless pre-order experience for customers and dealers before launch

Results:
  • Fully responsive conversion website
  • 350 leads in the first 14 days

Vaimo partnered with Nic. Christiansen Group to launch a cutting-edge automotive ecommerce solution for Jaguar’s I-PACE, transforming the car-buying experience. The site guided customers through four intuitive steps, offering complete transparency on visuals and pricing—giving them the feel of a pre-order while generating high-intent leads for dealers.

Built on Magento 2, the tailored solution gave NCG Online instant access to powerful ecommerce tools, while Vaimo’s CMS module provided the flexibility to manage content independently. The luxury brand saw over 350 leads in just 14 days and strong sales—before the car was even available for test drives.

Read Jaguar case study »

Jaguar Case Study

Case: SC Motors’ frictionless automotive ecommerce concept

Challenge:

Transforming in-store car buying and leasing into a seamless online experience

Results:
  • Improved online and offline sales
  • Enhanced user experience and purchasing efficiency

SC Motors, the Swedish importer of Mitsubishi vehicles, set out to revolutionize car sales by bringing the dealership experience online. They wanted to make leasing and buying cars as easy as any other online purchase.

Partnering with Vaimo, SC Motors launched a modern automotive ecommerce solution that meets today’s omnichannel demands. The platform is designed for simplicity and efficiency—guiding customers through a seamless process where they can explore, purchase, and lease cars online. As a result, customers enjoy a hassle-free experience, with cars ready for pickup in just five weeks.

Read SC Motors case study »

Mitsubishi Ecommerce

Case: Lantmännen’s mobile-friendly B2B ecommerce solution

Challenge:

An outdated ecommerce solution with limited functionality and time-consuming maintenance

Results:
  • User experience oriented site with easy product discovery
  • High proportion of mobile traffic on the site

Vaimo helped Lantmännen Maskin modernize its decade-old ecommerce platform, delivering a mobile-friendly solution capable of handling over one million SKUs and 4,000 product categories. They wanted a seamless, searchable product catalog with clear product information.

Built on Adobe Commerce (Magento), the new scalable platform empowers customers with flexibility and control over orders and accounts. With Klevu’s AI-driven search, finding products, technical documentation, and alternative recommendations is now effortless—creating a smoother, more intuitive shopping experience.

Read Lantmännen case study »

Vaimo Lantmanen

Headless CMS solutions for the automotive content management

Managing content across multiple platforms, customizing it for different needs, and ensuring smooth collaboration can be a challenge—especially with traditional CMS solutions that lack flexibility and scalability.

A headless CMS solves this by separating content management from the frontend, allowing businesses to:

  • Create and deliver content independently
  • Have greater customization and agility
  • Offer seamless experiences across all channels and devices

Vaimo’s headless CMS solutions help automotive businesses manage content efficiently, ensuring a consistent and engaging customer experience. We’ve already helped a leading car retailer in Finland to modernize their website with cutting-edge CMS technology—let us help you do the same.

Headless CMS with Vaimo »

Car website on a tablet

PIM solutions for the automotive industry

Managing product information in the automotive industry comes with its challenges:

  • Scattered data and poor data quality: Data spread across multiple platforms leads to inefficiencies and inconsistencies.
  • Complex data management: Large inventories with numerous attributes make handling data overwhelming.
  • Make-model pairing issues: Matching spare parts to the right vehicles can be tricky.
  • Old legacy systems: Many businesses still rely on old platforms that don’t integrate well with modern digital solutions.

Vaimo’s PIM (product information management) solutions help automotive companies overcome these hurdles by streamlining data management, ensuring accuracy, and making product information easily accessible. Our expertise in integrating modern digital solutions for the automotive industry simplifies operations and enhances customer experiences.

Let’s transform your data into a competitive advantage.

PIM with Vaimo »

White car in front of a building with big windows

Case: Product data solution for Volvo Car Retail

Our latest PIM client in the automotive sector

Vaimo was recently selected as Volvo Car Retail’s partner to build them a new product information management system which will provide a key part of Volvo Car Retail’s digitalization strategy: centralized, accurate and consistent product data. The project scope will include strategic development, configuration, integration, data migration and staff training.

At Vaimo, we are very excited about our joint project and expecting great results for Volvo Car Retail, as our PIM solution will enable the company to enhance their data quality, internal processes and streamline its expansion of add-on products, spare parts, and service offerings.

Read more about Vaimo & Volvo Car Retail »

The rear of a Volvo car

CDP & Data Activation solutions

Managing customer data effectively—while staying compliant—is a major challenge for automotive businesses. Disconnected marketing tools, fragmented data, and a lack of unified insights make it difficult to create seamless customer journeys and personalize experiences. Without the right strategy, leveraging data for growth can feel impossible.

Vaimo’s Customer Data Platforms (CDP) and data activation solutions help the automotive industry to:

  • Harness customer data to make smarter, data-driven decisions
  • Optimize customer journeys and enable omnichannel personalization
  • Ensure compliance with data regulations like GDPR

We’ve helped a multinational tire manufacturer optimize cross-channel journeys with tailored data strategies, actionable insights, and conversion rate optimization—all part of our digital solutions for the automotive industry.

From personalization and CDP integration to data compliance, we help you turn raw data into real business impact. Let’s make your customer data work for you.

CDP with Vaimo »

Back of a black car

Who are our automotive digital solutions for?

OEMs and manufacturers

Gain better brand control, pricing flexibility, and streamlined operations while building stronger customer relationships with automotive digital solutions.

Suppliers and distributors

Enhance your digital presence and distribution efficiency, making it easier to deliver parts and accessories to the right audiences.

Dealerships and retailers

Today’s customers expect a seamless online and offline experience. Vaimo helps you bridge the gap, managing sales across all channels effortlessly.

Why should you consider Vaimo as your automotive digitalization partner?

With 15+ years of experience, Vaimo helps brands, dealers, and manufacturers build new revenue streams and seamlessly connect online and offline sales with automotive digital solutions.

We specialize in ecommerce, headless CMS, PIM, and CDP solutions, tailored to the unique needs of the automotive industry.

Partner with us to boost sales, enhance customer engagement, and stay ahead of the competition with customized automotive solutions.

Book a meeting with us »

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Other automotive companies we have worked with

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